Job Description
Join Petour Malaysia Sdn Bhd as a Content Creator and help shape the brand's voice across digital platforms. You will produce engaging multimedia content that resonates with target audiences, drives engagement, and supports marketing objectives. This role offers a dynamic environment where creativity meets strategy, ideal for passionate storytellers looking to grow their portfolio in Malaysia's vibrant travel and lifestyle industry.
As part of a collaborative team, you will brainstorm concepts, write compelling copy, shoot and edit photos/videos, and manage content calendars. Youâll stay ahead of trends, analyse performance metrics, and continuously optimise content for maximum impact. If you have a keen eye for detail, a flair for visual storytelling, and the ability to adapt tone for various channels, we want to hear from you.
Responsibilities
- Develop, write, and edit engaging content for blogs, social media, newsletters, and website.
- Produce high-quality photos, videos, and graphics aligned with brand guidelines.
- Manage content calendars and ensure timely publishing across platforms.
- Collaborate with marketing, design, and product teams to align content with campaigns.
- Monitor industry trends and incorporate innovative formats and storytelling techniques.
- Analyse content performance using analytics tools and recommend optimisations.
- Maintain brand voice consistency and ensure all content meets quality standards.
- Assist in community engagement by responding to comments and fostering online conversations.
Qualifications
- Bachelorâs degree in Marketing, Communications, Journalism, or related field (or equivalent experience).
- Proven experience as a Content Creator, Copywriter, or similar role.
- Strong portfolio showcasing writing, photography, videography, or design work.
- Proficiency with content management systems (e.g., WordPress) and social media platforms.
- Skilled in photo/video editing software such as Adobe Photoshop, Premiere Pro, or Final Cut Pro.
- Excellent written and verbal communication skills in English and Bahasa Malaysia.
- Ability to work independently and meet tight deadlines in a fastâpaced environment.
- Basic understanding of SEO principles and social media analytics.