Job Description
Join Private Advertiser as a Senior Marketing Manager and become the driving force behind our brand's market leadership. In this strategic role, you'll develop and execute innovative marketing initiatives that elevate our mall's competitive position in Kuala Lumpur's dynamic retail landscape. You'll lead cross-functional teams to craft compelling brand narratives, optimize customer engagement, and drive measurable growth. The position requires a blend of creative vision and data-driven decision-making to position our mall as the premier destination for shoppers. If you're passionate about shaping brand experiences and thrive in fast-paced environments, this opportunity offers a platform to make significant impact while advancing your career in marketing excellence.
Responsibilities
- Develop and implement comprehensive marketing strategies to enhance brand visibility and market share
- Lead end-to-end campaign execution across digital, traditional, and experiential channels
- Analyze market trends and consumer insights to identify growth opportunities
- Manage marketing budgets and optimize ROI through data-driven decision making
- Collaborate with retail partners and vendors to create integrated promotions
- Oversee brand consistency across all customer touchpoints
- Mentor junior marketing staff and foster team development
- Report on KPIs and present performance insights to stakeholders
Qualifications
- Bachelor's degree in Marketing, Business, or related field; MBA preferred
- Minimum 7 years marketing experience with 3+ years in managerial role
- Proven track record in brand building and campaign management for retail/hospitality
- Expertise in digital marketing tools and analytics platforms
- Strong budget management and resource allocation skills
- Exceptional leadership abilities with cross-functional collaboration experience
- Advanced proficiency in market research and competitive analysis
- Fluent in English and Bahasa Malaysia