Job Description
Are you a creative digital native with a passion for building online communities? We are looking for an ambitious Social Media Marketer to join our dynamic team in Singapore. This is an exciting opportunity for a junior professional to take ownership of our digital presence, drive engagement, and translate brand values into compelling social narratives.
In this role, you will be at the heart of our advertising and marketing efforts. You will have the creative freedom to experiment with content trends, manage daily operations across multiple platforms, and analyze performance data to optimize our reach. We are looking for someone who stays ahead of the curve, understands the local Singaporean retail landscape, and is eager to grow their career in a fast-paced environment.
Whether you are crafting viral video concepts, drafting engaging captions, or interacting with our community, you will play a pivotal role in shaping how the world sees our brand.
Responsibilities
- Develop, implement, and manage social media strategies across platforms like Instagram, TikTok, Facebook, and LinkedIn.
- Create high-quality, platform-specific content including visuals, videos, and copywriting that aligns with brand guidelines.
- Manage the daily content calendar and schedule posts to ensure consistent brand presence.
- Monitor social media channels for trends, community feedback, and engagement opportunities.
- Collaborate with the marketing team to align social media efforts with broader retail campaign goals.
- Analyze social media metrics and provide actionable reports to improve engagement rates and follower growth.
- Engage with the community by responding to comments and messages to build brand loyalty.
Qualifications
- Diploma or Degree in Marketing, Communications, Business, or a related field.
- Fresh graduates or entry-level professionals with a strong passion for digital marketing are welcome to apply.
- Strong grasp of social media trends, platform algorithms, and digital content creation tools (e.g., Canva, CapCut, Adobe Spark).
- Excellent written and verbal communication skills in English.
- Creative mindset with an eye for photography, video editing, and aesthetic design.
- Ability to multitask, meet deadlines, and thrive in a fast-paced retail environment.
- A proactive learner who is always looking to upskill in the evolving digital landscape.