Job Description
Are you a social media enthusiast with a sharp eye for talent and a data-driven mindset? We are a rapidly growing e-commerce brand based in Jakarta Selatan, looking for a passionate KOL & Affiliate Specialist to join our dynamic marketing team. In this role, you will be the driving force behind our influencer marketing strategy and affiliate ecosystem, helping us scale our brand presence and achieve significant conversion growth across multiple digital channels.
You will be responsible for scouting, negotiating, and managing relationships with top-tier influencers and content creators. If you thrive in a fast-paced environment and have a proven track record of converting social media buzz into measurable sales, we want to meet you.
Responsibilities
- Develop and execute comprehensive KOL and influencer marketing strategies to increase brand awareness and drive traffic.
- Identify, outreach, and manage a diverse portfolio of influencers and content creators across platforms like TikTok, Instagram, and YouTube.
- Negotiate partnership contracts, campaign deliverables, and fee structures to ensure optimal ROI.
- Monitor and analyze campaign performance metrics, providing actionable insights for continuous improvement.
- Manage the day-to-day operations of our affiliate program, ensuring high engagement and satisfaction among partners.
- Coordinate product seeding and exclusive promo code distribution to influencers.
- Stay updated with the latest social media trends, algorithm changes, and influencer marketing best practices.
Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Minimum 1-3 years of experience in KOL management, influencer marketing, or affiliate marketing (e-commerce experience is a plus).
- Strong existing network of influencers, creators, and agency partners.
- Excellent communication and negotiation skills, with the ability to build and maintain long-term relationships.
- Proficiency in data analysis tools and social media analytics platforms.
- Creative thinker with a strong understanding of current social media trends in Indonesia.
- Ability to work independently, manage multiple campaigns simultaneously, and meet strict deadlines.