Job Description
Are you a data-driven marketer with a passion for the creator economy? Kalman Marketing Agency is looking for a creative and analytical KOL Influencer & Ads Digital Marketing Specialist to join our dynamic team in Denpasar, Bali. In this role, you will be the bridge between brand strategy and performance execution, ensuring our clients achieve maximum ROI through high-impact influencer collaborations and precision-targeted digital advertising.
You will play a pivotal role in shaping our clients' digital footprint, leveraging your expertise in social media trends to build authentic connections while maintaining a rigorous focus on performance metrics. If you thrive in a fast-paced agency environment and love turning data into actionable creative strategies, we want to hear from you.
Responsibilities
- Develop and execute comprehensive KOL (Key Opinion Leader) influencer marketing strategies aligned with client goals.
- Manage end-to-end influencer campaigns, from identification and outreach to negotiation and contract finalization.
- Create, monitor, and optimize paid advertising campaigns (Meta Ads, TikTok Ads) to ensure high conversion rates.
- Collaborate closely with the content, design, and social media teams to ensure brand consistency and creative excellence.
- Analyze campaign performance metrics, generate actionable reports, and provide data-backed insights for future optimizations.
- Monitor industry trends and emerging platforms to keep our strategies at the forefront of the digital landscape.
- Maintain strong relationships with talent agencies, influencers, and creative partners.
Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Minimum 2 years of experience in influencer marketing, KOL management, or digital performance advertising.
- Proven track record of managing paid social media advertising budgets with a focus on ROAS (Return on Ad Spend).
- Deep understanding of the Indonesian social media landscape, particularly Instagram and TikTok.
- Proficiency in marketing analytics tools and performance reporting platforms.
- Excellent communication, negotiation, and interpersonal skills.
- Ability to work collaboratively in a fast-paced, cross-functional team environment.
- Fluent in Bahasa Indonesia and professional proficiency in English.