Job Description
Are you passionate about the tech and electronics industry? PT. Commerce Gearing Indo is seeking a dynamic and results-driven KOL Specialist / Affiliate Specialist to join our growing marketing team in Tangerang. In this role, you will be the bridge between our innovative electronic products and the digital influencers who bring them to life. You will play a pivotal role in scaling our brand presence across social media platforms, managing end-to-end influencer collaborations, and optimizing affiliate performance to drive sustainable revenue growth.
As an expert in the digital ecosystem, you will identify key opinion leaders (KOLs) within the tech niche, negotiate high-impact partnerships, and curate creative campaign briefs that resonate with tech enthusiasts. We are looking for a proactive communicator with an analytical mindset, someone who doesn't just manage campaigns but optimizes them based on data-driven insights. If you thrive in a fast-paced commerce environment and love staying ahead of digital marketing trends, we want to hear from you.
Responsibilities
- Develop and execute comprehensive KOL and affiliate marketing strategies tailored for electronic product categories.
- Identify, recruit, and build long-term relationships with tech-focused influencers, creators, and affiliate partners.
- Manage end-to-end campaign lifecycles, from initial outreach and contract negotiation to content approval and final delivery.
- Analyze campaign performance metrics (ROI, conversion rates, engagement, and reach) and provide actionable reports for stakeholders.
- Stay up-to-date with emerging social media trends, competitor activities, and platform algorithm changes in the Indonesian tech market.
- Coordinate with internal creative and sales teams to ensure alignment on product launches and promotional calendars.
- Monitor affiliate traffic and ensure compliance with brand guidelines and promotional policies.
Qualifications
- Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
- Minimum 1-2 years of proven experience in KOL management, affiliate marketing, or digital marketing (experience with electronics is a significant plus).
- Strong existing network or a deep understanding of the Indonesian influencer landscape, particularly in the gadget/tech niche.
- Exceptional negotiation and interpersonal skills with the ability to build rapport quickly.
- Proficiency in data analysis and reporting tools (e.g., Google Analytics, TikTok Analytics, Excel/Google Sheets).
- Self-motivated, detail-oriented, and able to manage multiple projects simultaneously under tight deadlines.
- Fluent in Bahasa Indonesia and proficient in English for professional communication.