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Sales 🏢 Full Time ⭐️ Verified

Sales Executive (Modern Trade/Retail)

Bidfood
Shah Alam, Selangor
Estimated Salary
MYR 3.500 – MYR 5.200
Posted Date
6 Mei 2026
Application Deadline
6 Mei 2027

Job Description

Bidfood is seeking a dynamic Sales Executive to drive growth in the modern trade and retail segments across Shah Alam and surrounding areas. In this role, you will be responsible for developing and executing strategic sales plans that expand market share, strengthen key account relationships, and deliver measurable revenue results. You will leverage market insights to design impactful promotional campaigns, negotiate favorable terms with retailers, and ensure seamless execution of in‑store activations. Collaborating closely with marketing, supply chain, and finance teams, you will translate data into actionable initiatives that meet both brand objectives and customer needs. The ideal candidate is a proactive communicator with a strong analytical mindset, a passion for FMCG, and the ability to thrive in a fast‑paced, target‑driven environment.

This position offers a competitive salary range, performance‑based incentives, and the opportunity to grow within a leading foodservice distributor. If you are ready to make a tangible impact on modern trade performance and build a rewarding sales career, we encourage you to apply.

Responsibilities

  • Develop and implement sales strategies tailored to modern trade and retail channels.
  • Manage and grow key accounts, ensuring achievement of monthly and quarterly targets.
  • Conduct market analysis to identify trends, opportunities, and competitive threats.
  • Plan, execute, and monitor promotional activities and in‑store merchandising.
  • Prepare accurate sales forecasts, performance reports, and budget submissions.
  • Build and maintain strong relationships with retail partners, distributors, and stakeholders.
  • Coordinate with marketing, supply chain, and finance teams to align initiatives.
  • Stay updated on industry developments and continuously improve sales techniques.

Qualifications

  • Bachelor’s degree in Business, Marketing, or a related field.
  • Minimum 2 years of experience in sales, preferably FMCG, retail, or modern trade.
  • Proven track record of meeting or exceeding sales targets.
  • Strong negotiation, communication, and interpersonal skills.
  • Proficiency in MS Office (Excel, PowerPoint) and CRM software.
  • Analytical mindset with ability to interpret data and generate insights.
  • Willingness to travel frequently within the Selangor/Klang Valley region.
  • Self‑motivated, results‑driven, and adaptable to changing priorities.

Required Skills

Sales Account Management Modern Trade Retail Negotiation CRM Market Analysis Reporting MS Office Data Interpretation

Ready to Take on This Challenge?

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